Alpha Modus Holdings, Inc. develops, creates, and licenses advanced data-centric technologies. These innovations are designed to improve the digital experience for shoppers in physical retail locations, influencing their choices at the moment of purchase throughout the United States. The company also holds patents for a product line within its "571 patent family." Founded in 2014, its main operations are based in Cornelius, North Carolina.
Alpha Modus Granted 13th Patent Covering the Retail Media Handoff
Alpha Modus Holdings won its 13th granted U.S. patent, No. 12,725,176, covering the conversion of a shopper's in-store behavior into a priced, personalized offer delivered to that shopper's phone.
The claims span shelf-position and eye tracking, demographic and sentiment analysis, and delivery of coupons or price cuts via mobile, kiosk, or sales associate, with a priority chain running back to a July 2013 provisional filing.
The company now holds 13 granted U.S. patents with one application pending, and separately defeated a motion to dismiss brought by MNTN in August 2026 as it enforces the portfolio.
EMARKETER projects $71.09 billion of U.S. retail media ad spend in 2026, the market Alpha Modus' patent estate is built to monetize.