Baozun Inc.
- Market Cap (Float-Adj) (Float-adjusted market cap computed by the low-float screener — matches the screener row. May differ from the standard cap (price × all shares outstanding) reported elsewhere.)
- $190.7M
- Price
- $3.55
- % Change (Daily % change from the live per-ticker quote feed.)
- +2.31%
- Volume
- 503.5K
About
Baozun Inc., operating through its network of subsidiaries, provides a comprehensive suite of digital commerce services to brand partners across the People's Republic of China. The company's extensive offerings include establishing and integrating IT infrastructure, designing and launching online retail platforms, managing daily store operations, executing visual merchandising and promotional campaigns, providing dedicated customer support, and overseeing logistics such as warehousing and order fulfillment. Baozun caters to brands in a wide array of sectors, including apparel and accessories, household appliances, consumer electronics, home goods and furnishings, food and health products, beauty and cosmetics, fast-moving consumer goods (FMCG), mother and baby products, and the automotive industry. Founded in 2007, the enterprise was initially known as Baozun Cayman Inc. before adopting its current name, Baozun Inc., in March 2015. Its global headquarters are located in Shanghai, China.
Quick stats
Shares outstanding53.7M
Computed float41.9M
Float / shares77.9%
Key info
SectorConsumer Cyclical
IndustrySpecialty Retail
CIK (Central Index Key — the unique ID the SEC assigns to every filer. Use it to look up the company's filings on EDGAR.)0001625414
Websitehttps://www.baozun.com
AI Summary
AI-generated1/20
majorpress release
Baozun Announces US$10 million Share Repurchase Program
SHANGHAI, Sept. 24, 2026 /PRNewswire/ -- Baozun Inc. (Nasdaq: BZUN and HKEX: 9991) ("Baozun", the "Company" or the "Group"), a leading brand e-commerce solution provider and digital commerce enabler in China, today announced that the board of directors of the Company (the "Board") has authorized the management to set up and implement a new share repurchase program under which the Company may repurchase up to US$10 million worth of its outstanding (i) American depositary shares ("ADSs"), each representing three Class A ordinary shares, and/or (ii) Class A ordinary shares over the next 12 months starting from September 24, 2026, subject to the scope and limit of the general repurchase mandate granted by shareholders of the Company (the "Shareholders") at the annual general meeting held on June 16, 2026 and, following the expiry of the current mandate, any subsequently renewed or refreshed mandate that may be approved by the Shareholders at a future general meeting of the Company.