Fluent, Inc. specializes in providing data-powered digital marketing solutions, primarily concentrating its efforts within the United States. The company's operations are divided into two main segments: 'Fluent' and 'All Other.' A core service Fluent delivers is customer acquisition, achieved by designing and executing online marketing campaigns that effectively connect its advertiser clients with their target consumers. Beyond this, the firm furnishes analytically-driven and performance-focused marketing strategies to approximately 500 diverse clients, including consumer brands, direct marketers, and various agencies. These clients operate across a broad spectrum of industries, such as financial products and services, media and entertainment, health and wellness, retail and consumer goods, and staffing and recruitment. Fluent, Inc.'s corporate headquarters is situated in New York, New York.
Fluent Names Jeanniey Walden Chief Marketing Officer
Fluent, Inc. (NASDAQ: FLNT) has appointed Jeanniey Walden as Chief Marketing Officer, a critical leadership role as the company accelerates its growth and expands its capabilities across the path to purchase.
Walden brings more than three decades of experience spanning marketing, commerce, digital transformation, and business growth, with a career that includes leadership roles at Rite Aid, Barnes & Noble, JCPenney, Mercer, and DailyPay.
The appointment comes as Fluent's commerce media business has become a core driver of its growth, representing 63% of total consolidated revenue in the second quarter of 2026, with an annual revenue run rate exceeding $125 million.