Locafy Limited operates as a software-as-a-service company (SaaS) that specializes in local search engine marketing in Australia, Europe, the United States, and internationally. It focuses on commercializing its SaaS online publishing technology platform that comprises an integrated suite of solutions, such as listings, landing pages, locators, and marketplace for improving the local online presence for business owners. The company's platform publishes content to various devices that uses a web browser to display web content, as well as programmatically optimizes the published content for local search. It offers its solutions directly to customers, as well as through reseller channels comprising digital agencies and search engine optimization freelancers. The company was formerly known as Moboom Limited and changed its name to Locafy Limited in January 2021. Locafy Limited was incorporated in 2009 and is headquartered in Subiaco, Australia.
Locafy Appoints SaaS Growth Leader Liz Willits as Chief Marketing Officer to Accelerate Company-Wide Growth
Locafy appointed Liz Willits as Chief Marketing Officer on a fractional basis to lead global marketing strategy and customer acquisition efforts.
Willits' immediate focus is the commercial launch of Proteus, an AI-powered website generation technology within the Poseidon platform designed to reduce upfront build costs.
Subscription packages for Proteus range from $999 to $2,999 per month with a 12-month commitment, supporting websites with up to 200 service and location pages.