Reborn Coffee, Inc. manages and licenses a network of retail establishments and kiosks throughout California, with a core focus on delivering expertly crafted, specialty-roasted coffee. The company is involved in the procurement, roasting, and distribution of not only coffee, but also a selection of teas, various other beverages, and an assortment of food items. As of September 30, 2021, Reborn Coffee operated seven distinct retail locations. This enterprise, which was established in 2014, maintains its corporate headquarters in Brea, California.
Reborn Coffee Enters into Strategic MOU with Visvita to Expand Global Franchise Supply Chain and Enter RTD Beverage Channels
Reborn Coffee signed a non-binding MOU with Visvita to route its global franchise supply through Visvita's U.S. and Mexican production and logistics infrastructure.
The partnership also plans a co-branded 'Visvita Reborn' ready-to-drink lineup placed through Visvita's existing U.S. retail relationships, with Michael and Daniel Aminpour named Head Sales Advisory Leads.
The MOU is non-binding with no financial terms disclosed, and the companies may discuss potential strategic investment; execution risk remains until definitive agreements are signed.