USBC, Inc., along with its affiliated companies, operates within the digital financial technology industry across the United States. The firm is dedicated to creating groundbreaking financial services, such as digital assets and advanced banking solutions. Additionally, USBC undertakes research in the field of non-invasive health monitoring. Another significant aspect of its operations involves employing electromagnetic energy to identify, measure, and analyze the distinct signatures of various materials or analytes. Originally incorporated in 1998, the company is headquartered in Reno, Nevada. It was previously known as Know Labs, Inc., and is scheduled to formally adopt the name USBC, Inc. in August 2025.
USBC Expands Leadership Team with Former JPMorgan Chase and Coinbase Product Executive
USBC appointed Richa Pareek as Chief Product Officer to lead the company’s platform roadmap as it prepares to launch its tokenized deposit offering. Pareek brings significant experience from JPMorgan Chase and Coinbase, where she led product initiatives serving 60 million cardholders and managing over $50 billion in annual transaction volume.
The appointment comes as the company transitions from Phase 1 technical readiness to Phase 2, expanding testing to invited participants. USBC tokenized deposits are digital representations of U.S. bank deposits operating on a permissioned Solana-based ledger, backed by FDIC-insured accounts at Vast Bank.